The project

 

SavoiaExperience is a project, funded under the INTERREG ALCOTRA 2021-2027 Program, which aims to create a tourist and cultural destination in the heart of Europe focused on the common history of the House of Savoy and in particular its emblematic and symbolic places.

The partnership, composed of two Italian (Piedmontese) and two French (Savoyard) entities, has already successfully cooperated and worked together during the project “The Dukes of the Alps,” funded under the INTERREG ALCOTRA 2014-2020 program:

  • The Department of Savoy, the project leader, supported by the Department of Archives, Heritage and Museums, which manages Chambéry Castle and has been implementing a strategy of diversification and cohesion of territories for years.
  • The Association Le Terre dei Savoia, spokesperson for a network of 47 municipalities committed to the enhancement of their heritage, operates in a corner of Piedmont stretched between the provinces of Cuneo, Asti and Turin that has known the influence of the Savoy dynasty and that holds five of which four are UNESCO World Heritage Sites (Govone, Pollenzo, Valcasotto, Racconigi and Moncalieri)
  • FAI-Fondo per l’Ambiente Italiano, a foundation that manages numerous historical, artistic and natural sites throughout Italy, including the Castello della Manta, a medieval fortress transformed into a sumptuous residence by the Marquises of Saluzzo, located in the province of Cuneo, with a wing built in honor of Charles Emmanuel I, Duke of Savoy.
  • The Hautecombe Foundation owns the abbey of the same name, a necropolis of the House of Savoy.

Armed with their experience and as organizations with an important vocation of protecting cultural heritage assets related to the enhancement, promotion and development of tourism and culture, these partners are presenting a project to move forward and revitalize the dynamics of cross-border cooperation.

The cross-border approach is essential and makes it possible to combine a common history, complementary skills, and a unified offer with the aim of increasing the visibility of the new destination in the cultural tourism market, encouraging the exchange of skills and best practices, and improving local communities’ knowledge of the cross-border area. The goal of the project is to develop a new tourist destination by promoting the common historical and cultural heritage centered on the history of the House of Savoy through a cross-border cultural circuit.

The need to strengthen the knowledge of this common cross-border heritage and to be able to tell about it in an innovative way raised the need to present this project.

Activities

OFFERTA TURISTICA

In an innovative way, the project proposes an integrated approach aimed at creating a feeling of belonging, so that local people can take on the role of promoters of this new SavoyExperience destination, through visits and moments of awareness and education of local communities.

Through cross-border participatory ateliers, cross-border events related to culture in its many forms, and the study of joint communication tools, the project aims to strengthen knowledge and awareness of the offerings related to the common historical and cultural heritage of SavoyExperience through increased integration among cultural site operators and improved storytelling capacity.

Finally, the strengthening of the SavoieExperience cross-border circuit in an innovative and cross-border way will be achieved through actions to restore the Castle of the Dukes of Savoy, the Church of Hautecombe, Racconigi Castle, and l Manta Castle, as well as through the creation of a common visit route, thanks to a cumulative ticket that will invite the discovery of the other sites as well.

The expected results are: the formation of a more connected and participatory cross-border citizenry through awareness-raising actions and the identification of area ambassadors; a more connected and integrated cross-border cultural heritage; a renewed tourism and cultural offer, innovative in the use of digital tools and sustainable in a slow tourism perspective.

This will result in a consequent increase in the number of visitors to the cross-border destination, an increase in territorial identity in the cross-border community, and an enhancement of the historical and cultural heritage of the Savoy.

Total budget Contribution
ERDF FEDER
Counterparts
Italy €1.255.400 €1.004.320 €251.080
France €1.380.450 €1.104.360 €276.090
Total €2.635.850 €2.108.680 €527.170

Partners

DEPARTMENT OF SAVOY

 

The Department of Savoy is a territorial collectivity that has for many years pursued a strategy of diversification and cohesion within which cultural tourism is an essential axis. It has managed many tourism development projects by including the issue of cultural tourism among the strategic objectives of departmental policies.

logo terre

LE TERRE DEI SAVOIA

 

Le Terre dei Savoia is a nonprofit association recognized by the Region of Piedmont, based at Racconigi Castle, with about 50 Local Authorities as members. Intent of the association is to enhance the specificity of the territory, cultural and natural heritage and production traditions of excellence.

MANTA CASTLE

 

The Manta Castle, the operational headquarters of the Italian Environmental Fund since 1984, began as a military stronghold and then became the residence of the Marquises of Saluzzo, who retained ownership for more than four hundred years, centuries in which the castle underwent several expansions and remodeling.

HAUTECOMBE FOUNDATION

 

The mission of the Hautecombe Foundation is to protect and maintain buildings classified as historic monuments since 1875, train young people from around the world, and welcome pilgrims and visitors. Since 1992, the Foundation has hosted an international training center in the service of world peace and unity.

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